Marketing is the oxygen and Sales is the heartbeat of any business. Marketing funnel generates qualified leads and Sales funnel converts them to paying customers. When sale happens and money is in your bank, your business survive. Then you reinvest to grow further. Conversion Rate and ROI – Return on Investment are very crucial metrics to determine your profit margins. Generally you have X Marketing Expense and You generate Y Revenue from sales.

When Y (Revenue Generated)  is greater than  X (Marketing Expense) you are in profit. How do we calculate conversion ratio? simple formula (Conversion Ratio = Sales Revenue / Marketing Expense)

• • Marketing Expense (X) -> Revenue (X)     ->       X/X    -> 1x Return
  • Marketing Expense (X) -> Revenue (5X)   ->     5X/X   -> 5x Return
  • Marketing Expense (X) -> Revenue (20X) ->   20X/X   -> 20x Return

Your Conversion Ratio depends on various factors like your marketing campaign, quality of your sales funnel, your presentation and follow-up skills etc. But for a given skill set usually your conversion ratio over a period of time will be consistent. This is called Law of average. Generally to increase sales and generate higher ROI all you need to do is to spend more money on marketing. Your sales is directly proportional to your marketing budget.

But what if I Said, there is a Strategy/Method where your Sales will grow BUT Your marketing expenses will decrease and become negligible. If you know mathematics, anything divided by Zero is Infinite. Your conversion ratio tends to move towards Infinity when your marketing expense becomes negligible.

• Marketing Expense (X[tends towards 0]) -> Revenue (Y) -> Y/(X->0)   -> Infinite ∞ Return

Simply put this is what Infinite Conversion Model ™ is all about. How is this possible? There is a strategy, where over a period of time you can setup systems and frameworks that will continue to feed you leads at virtually no cost but your sales and revenue will keep Growing.

REGISTER NOW for the upcoming workshop to learn more about Infinite Conversion Model ™.